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About the company:** Salini is one of the leaders in the premium sanitary ware market. We create products where functionality, high quality, and modern design merge into a unified philosophy of comfort and style.
Salini is:
· Own full-cycle production facility of over 12,000 m². · Developed partner network, including over 800 companies in Russia. · Strong, recognizable brand focused on the premium segment.
We are in a phase of active growth and taking the brand to new heights. For this, we are looking for a strategically thinking Head of Marketing who will take full responsibility for the marketing mix and product portfolio, becoming a key driver of business growth.
Key tasks and responsibilities:
· Development and implementation of marketing strategy; · Creation of a comprehensive marketing plan, including online (SEO, SMM, contextual advertising, media advertising, SERM) and offline (trade marketing, exhibition management, trade shows, work with the design community); · Research: Market and competitive environment analysis; · Product: Close interaction with the product department, identification of promising categories and individual products for inclusion in the assortment portfolio, participation in the development and preparation/implementation of marketing product launches, performance evaluation; · Team Management: Leadership, development, and motivation of the marketing and design team; · Brand Management: Ensuring the integrity of the Salini brand across all communication channels. Development and control of the brand book. Working with media, PR; · Sales Support: Close interaction with the sales department, development of marketing tools and activities to improve sales efficiency; · Analytics and Reporting: Continuous analysis of marketing campaign effectiveness, reporting, and strategy adjustment based on data; · Efficiency: Description and formalization of key marketing business processes, writing regulations, job descriptions, focused work with 1C, CRM; · Budgeting: Planning, defending, and controlling the marketing budget execution.
Our ideal candidate:
· Experience: Successful experience in a senior marketing position (Head of Marketing, Marketing Director) for at least 4 years, preferably in premium goods, interior design, furniture, or sanitary ware sectors; · Strategic Thinking: Ability to see the big picture, develop long-term strategies, and make decisions based on business goals; · Digital Expertise: Deep understanding of modern digital marketing tools (performance, content, analytics); · Leadership Qualities: High communication skills, ability to inspire the team and effectively manage resources; · Analytical Skills: Experience in market research, understanding of business performance metrics, ability to draw conclusions based on numbers; · Skills: Ability to read management reports, experience with 1C, CRM, Power BI, Yandex, Google, MyTarget ad platforms, etc.; · Education: Higher education in marketing, economics, or management.
What we offer:
A key role in the company: A real opportunity to influence the development and perception of the brand in the Russian and international markets. Interesting, large-scale tasks: Full-cycle work – from production to the end consumer. Competitive salary and a transparent KPI system. Official employment. A modern office on the territory of “Red October”. A 5/2 schedule from 9 AM to 6 PM. A team of professionals who value creativity, quality, and responsibility.
from 250,000 RUB
per month
3-6 years
Experience
Full-time
Employment
Onsite
Work Format
Head
Grade
Creative & Marketing
Specialization
Other
Industry
Product company
Company Type
By country
Creative & Marketing
Specialization
Other
Industry
Product company
Company Type